TYPICAL BUSINESS PLAN



Sample Poultry Farming Business Plan

Poultry House Farming CC

CONTENTS

 

ABBREVIATIONS    

EXECUTIVE SUMMARY   

OVERVIEW    

THE BUSINESS OPPORTUNITY

THE MARKET    

THE TARGET MARKET    

THE COMPETITION    

THE COMPETITIVE STRATEGIES    

THE MANAGEMENT TEAM    

THE FINANCIAL PLAN    

PURPOSE OF THE BUSINESS PLAN    

1.    PROJECT SUMMARY    

1.1    PROJECT NAME    

1.2    PROJECT LOCATION    

1.3    PROJECT SPONSOR    

1.4    PROJECT GOALS AND PURPOSE    

1.5    PROJECT SCOPE    

1.6    METHODOLOGY AND APPROACH    

1.7    PROJECT SCHEDULE    

2.0    EXTERNAL ENVIRONMENT ANALYSIS    

2.1    POLITICAL CHANGES    

2.2    ECONOMIC CHANGES    

2.3    SOCIAL CHANGES    

2.4    TECHNOLOGICAL CHANGES    

2.5    ENVIRONMENTAL CHANGES    

2.6    LEGISLATIVE CHANGES    

3.0    INDUSTRY ANALYSIS    

3.1    INDUSTRY OVERVIEW    

3.2    INDUSTRY SIZE    

3.3    GROWTH RATE    

3.4    GROWTH POTENTIAL 

3.5    PLAYERS IN THE INDUSTRY    

3.6    KEY SUCCESS FACTORS    

3.7    SUPPLY CHAIN MAP    

3.8    SOUTH AFRICAN POULTRY INDUSTRY IMPACT ON SADC COUNTRIES    

3.9    EGG PRODUCTION IN IEC COUNTRIES   

4.0    MARKET ANALYSIS    

4.1    MARKET SEGMENTATION    

4.1.1    INDIVIDUAL CONSUMER MARKET SEGMENTATION    

4.1.2    CORPORATE SEGMENTATION   

4.2    NEEDS AND PREFERENCES OF THE IDENTIFIED SEGMENTS    

4.2.1    NEEDS AND PREFERENCES – CONSUMER OR INDIVIDUAL SEGMENT    

4.2.2    NEEDS AND PREFERENCES - CORPORATE SEGMENT    

4.2.3    SEGMENT ATTRACTIVENESS    

4.2.4    PROPOSED TARGET MARKET    

4.3    COMPETITION ANALYSIS    

4.3.1    DIRECT COMPETITION    

4.3.2    INDIRECT COMPETITION    

4.3.3    INTENSITY OF COMPETITION    

4.3.3.1 THREAT FROM NEW ENTRANTS    

4.3.3.2    THREAT FROM CUSTOMERS    

4.3.3.3     THREAT FROM SUBSTITUTES    

4.3.3.4     THREAT FROM SUPPLIERS    

4.3.3.5     INTENSITY OF RIVALRY    

5.0    INTERNAL ENVIRONMENT ANALYSIS    

5.1    SHARED VALUES AND PRINCIPLES    

5.2    UNDERSTANDING OF THE STRATEGIC PLANNING PROCESS    

5.3    ORGANISATIONAL STRUCTURE    

5.4    LEADERSHIP STYLE    

5.5    STAFF REQUIREMENTS    

5.6    SKILLS AND COMPETENCIES    

5.7    SYSTEMS   

6.0    SWOT ANALYSIS    

6.1    STRENGTHS    

6.2    WEAKNESSES    

6.3    OPPORTUNITIES    

6.4    THREATS    

7.    STRATEGIC INTENT    

7.1    VISION    

7.2    MISSION    

7.3    VALUES AND PRINCIPLES    

8.0    PROJECT STRATEGIES    

8.1    LONG TERM STRATEGIES    

8.2    MEDIUM TERM STRATEGIES    

8.3    SHORT TERM STRATEGIES    

8.3.1    FINANCIAL STRATEGIES    

8.3.2    MARKETING STRATEGIES   

8.3.3    OPERATIONAL STRATEGIES    

8.3.4    HUMAN RESOURCE STRATEGIES    

9.    IMPLEMENTATION PLAN    

9.1    ORGANISATIONAL STRUCTURE    

9.2    MANPOWER REQUIREMENTS    

9.2.1    MANPOWER PLAN    

9.2.2    MAN POWER BUDGET    

9.2.3    ROLES AND RESPONSIBILITIES    

10.    TECHNICAL AND OPERATIONAL PLAN    

10.1    RAW MATERIAL REQUIREMENTS    

10.2    MACHINERY AND EQUIPMENT REQUIREMENTS    

10.3    LAYOUT OF THE BUSINESS PREMISES    

10.4    GROWTH MANAGEMENT AND QUALITY ASSURANCE    

10.4.1    DISEASE CONTROL AND PREVENTION    

10.5    EGG PRODUCTION PROCESS    

11.    MARKETING PLAN    

11.1    PRODUCT

11.2    PROMOTION    

11.3    PRICING    

11.4    PACKAGING    

11.5    PLACE    

11.5.1 LOCATION OF THE PROJECT    

12.    KEY FINANCIAL MANAGEMENT CONTROLS    

12.1 BOOKEEPING AND FINANCIAL ADMINISTRATION REQUIREMENTS    

12.3    IMPORTANCE OF BOOKKEEPING AND FINANCIAL ADMINISTRATION    

12.4    COMPUTERISED BOOKEEPING AND FINANCE SYSTEM    

13.    MONITORING AND EVALUATION PLAN    

14.    RISK ANALYSIS    

15.    PROJECTED FINANCIAL STATEMENTS    

15.1    ASSUMPTIONS    

15.2    APPLICATION OF FUNDS    

15.3    BUDGET    

15.4.1    COMPUTATION OF COST PER UNIT PRODUCED    

15.3.2     AVERAGE CONTRIBUTION MARGIN CALCULATION    

15.4    INCOME STATEMENT PROJECTIONS    

15.5    CASH FLOW STATEMENT PROJECTIONS    

15.6    BALANCE SHEET PROJECTIONS    

15.7    RATIO ANALYSIS    

15.8    BREAKEVEN ANALYSIS    

15.9    SENSITIVITY ANALYSIS 

 




Project Details


Department Social & Management Sciences
Project ID BUSADMIN0001
Price ₦ 500
No of Pages 48
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